Smell and the Steel City: How Does Sheffield Smell at Christmas time?

I would love to go this Smell Walk. Instead, I am inspired to write a blog this week about the smells of Christmas (a la the mince pie Smell of the Week series I did a few years ago)!

Smell and the City

Sheffield%20Christmas%20Market%20Peace%20Gardens

Image: Sheffield Christmas Markets, one of a collection of Christmas Cards by local artist Brian Smith: http://www.briansmithartist.co.uk/

Is it really starting to smell a lot like Christmas? Here’s your chance to find out with a lunchtime smell walk in Sheffield City Centre, 12.30 this Thursday 12th December meeting at the Winter Gardens (Millennium Square entrance).

Every year the start of the festive celebrations are accompanied by a flurry of articles announcing the smells of Christmas, see for example the Top Ten Smells of Christmas which includes a real wood fireplace, the smell of eggnog sprinkled with nutmeg and of course, the smell of Christmas trees as some of people’s holiday favourites. Smell certainly draws a lot of attention in the retail and marketing sector when thinking about festive in store experiences, and in a study by Spangenberg et al. (2005), ambient festive scents were found to have the most impact in influencing people’s behaviours and…

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